Don`t just sell, educate

Atanas Valev arrived in the United States more than 20 years ago to participate in agro workshops. Nine years ago he registered his brand of yoghurt “Trimona”. In 2016 “Trimona” won the first place in the WORLD DAIRY INNOVATION AWARDS for new dairy products, competing with over 200 other manufacturers from across the country. It…

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Our digital footprints

What does our online behaviour reveal? Who is interested in it and why? Are we witnessing the birth of a digital Big Brother? Will the ever growing pool of online data help improve our lives? Vesselin Popov, Director of Business Development at Cambridge University’s Psychometric Centre (a multidisciplinary research institute specialising in online behaviour, psychological…